Digital Marketing Manager

The newly created Digital Marketing Manager role is suited to a digital marketing native looking to define the digital strategy for a growing portfolio of craft spirits.

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Salary band: £30,000 - £40,000 (depending on experience)

Reporting to: Head of Marketing

Location: London/Head Office

Our Mission

Reporting to the Head of Marketing, we are delighted to offer an amazing opportunity to be part of the growing marketing team at Maverick Drinks, the leading distributor of craft spirits. This is a hugely exciting chance to be part of a drinks business which defies convention.

The Digital Marketing Manager will be responsible for both the strategy and execution of all digital marketing channels used across our portfolio to maximise ROI.

Essential Requirements

  • Responsible for the development of the digital marketing strategy across Maverick Drinks and its portfolio of brands
  • Management of all digital marketing channels including social media, PPC, affiliates, search, email marketing and content marketing
  • Work closely with the Content Manager to develop engaging and successful campaigns that build brand awareness and drive purchase
  • Define our email marketing strategy by using data and segmentation
  • Liaise with our brands and partners’ digital teams to align strategy and tactical plans
  • Optimise marketing spend for effective ROI
  • Produce monthly reports to summarise performance
  • Ensure online channels integrate with all brand campaigns
  • To utilise new and emerging technologies to keep our brands ahead of the curve
  • Analyse the digital performance of channels to adapt and change strategy in order to ensure effective budget control

Essential Requirements

  • Hands on experience defining, leading and executing digital marketing campaign to drive measurable results
  • Able to interpret data and adjust strategy accordingly
  • Knowledge of Google Analytics, Google Adwords, Bing, Sprout Social, Squarespace
  • Solid experience in a demanding multi-disciplined digital role where multi-tasking and prioritisation were key
  • Good working knowledge of data privacy (GDPR)

About you

You live and breathe all things digital and always look to measure, evaluate and adjust. You are hardworking, dedicated and ready for a challenge. You are a self-starter with great initiative and enjoy both working independently and as part of a dynamic, growing team. And obviously having passion for craft spirits won’t hurt!

Why work for us?

Other than the standard benefits you expect to see from a business (think pension, cycle-2-work scheme, free eye care vouchers, childcare vouchers) we also offer…

  • Flexible working - We’re focussed on productivity, not the clock. We’ll work with you to make sure you’re happy with how and when you work..
  • A relaxed working environment - There are no suits and ties here (unless you insist).
  • A challenge - The opportunity to make a difference to the future of the business. It is our people who put us in the 2017 Sunday Times Fast Track 100.
  • Personal Days - Seven completely flexible personal days on top of your annual leave, because we all need a duvet day from time to time.
  • A healthy staff discount on our world-class range - Just in case that makes a difference.

If you think you have what it takes to be our Digital Marketing Manager apply now! Along with your CV please send a covering letter explaining why you are the right person for the job, please also include what your favourite drink is and why.

work@maverickdrinks.com!


Brand Marketing Manager

The newly created Brand Marketing Manager role is a fantastic opportunity to work closely with our incredible portfolio of craft spirit brands, acting at the brand guardian to develop UK brand strategy and drive disruptive marketing plans. The successful candidate with play an integral role in the planning, execution and evaluation of our UK brand activities.

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Salary band: £30,000 - £40,000 (depending on experience)

Reporting to: Head of Marketing

Location: London/Head Office

Our Mission

Reporting to the Head of Marketing (and working closely with the Head of Brand Development), we are delighted to offer an amazing opportunity to be part of the growing marketing team at Maverick Drinks, the leading distributor of craft spirits. This is a hugely exciting chance to be part of a drinks business which defies convention and is driving the craft spirits movement forward.

If you are a creative, analytical and passionate marketeer willing to take ownership for measurable plans, this could be the role for you.

Key Tasks & Responsibilities

  • Work closely with the Head of Brand Development, the Head of Marketing and our portfolio brand teams
  • worldwide to develop UK brand strategy and build into market plans
  • Act at the brand guardian for all UK activities and branded marketing materials
  • Create monthly brand reports to summarise quarterly brand activity with key metrics including sales data
  • Liaise with all marketing functions within the business (events, PR, trade marketing etc) to ensure brand strategy
  • is executed within budget and to set guidelines
  • Develop effective integrated B2B and B2C marketing campaigns for each brand with clear KPIs
  • Take ownership of new product launches and related communications
  • Ensure regular contact and effective communications with our portfolio of brands
  • Continuously develop new ideas and strategies to drive results
  • Develop a clear understanding of each brand’s target audience and ensure all strategies are aligned
  • Evaluate and report monthly on campaign results
  • Work with our brand partners’ marketing teams to understand their brand DNA and what makes them tick
  • Create a close working relationship with internal stakeholders to deliver marketing plans
  • Develop a thorough understanding of our brand portfolio - speak with confidence about our brands
  • Budget planning and measurement

Background and experience

  • Drinks background, specifically spirits
  • FMCG brand/marketing experience
  • Experience creating and influencing impactful brand strategy
  • Solid project management experience where multi-tasking and prioritisation were key
  • Passion for marketing, the drinks industry and craft spirit brands
  • Excellent written and verbal presentation skills with a can-do attitude
  • Exceptional organisational and project management skills with excellent attention to detail
  • Ability to work independently in a fast paced and changing environment
  • Digitally savvy and highly numerate and analytical

About you

You love working with great brands and delivering great marketing campaigns. You understand what is needed in a brands DNA to make it successful and you know how to create engaging marketing campaigns to drive measurable return. You have a passion for the spirits industry and love disruptive craft brands. You are a people person who can easily communicate with a wide variety of stakeholders and seamlessly influence to get your desired result. You understand what it takes to be a brand guardian and ensure campaigns and activations are on brand and on message and delivered to the highest standard possible.

Why work for us?

Other than the standard benefits you expect to see from a business (think pension, cycle-2-work scheme, free eye care vouchers, childcare vouchers) we also offer…

  • Flexible working - We’re focussed on productivity, not the clock. We’ll work with you to make sure you’re happy with how and when you work..
  • A relaxed working environment - There are no suits and ties here (unless you insist).
  • A challenge - The opportunity to make a difference to the future of the business. It is our people who put us in the 2017 Sunday Times Fast Track 100.
  • Personal Days - Seven completely flexible personal days on top of your annual leave, because we all need a duvet day from time to time.
  • A healthy staff discount on our world-class range - Just in case that makes a difference.

If you think you have what it takes to be our next Brand Marketing Manager apply now! Along with your CV please send a covering letter explaining why you are the right person for the job, please also tell us what your favourite brand is and why.

work@maverickdrinks.com!


Commercial Lawyer

We’re looking for an energetic, confident and intelligent lawyer to join our expanding legal team. We’re looking for candidates with 1-4 years’ PQE who’ve got hustle; lawyers who like to get things done.

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Salary band: £28,000 - £40,000 (depending on experience)

Reporting to: Senior In-House Counsel

Location: Tunbridge Wells/Head Office

Our Mission

The ideal candidate will have at least a couple of years’ real estate or employment PQE and a real desire to expand the breadth of their practice (or will already be working in house in a commercial environment). What’s that? You have other expertise but this sounds right up your street and you’re keen to learn? Let’s talk.

We want somebody who is technically curious and entrepreneurial in nature. Legal curveballs will be thrown from every direction. You’ll be supported with access to first class legal resources, but they won’t always provide the answers that you need. Your average legal job this is not.

You’ll report to Senior In-House Counsel, and will be expected to take some responsibility for training and supporting of the team.

As well as providing front-line support in respect of emerging legal issues, the successful candidate will be required to:

  • be a go-to legal eagle for the commercial teams within the business (think framing, negotiating and documenting commercial arrangements of every variety);
  • provide front-line support in connection with the development and maintenance of our growing real estate portfolio;
  • support the HR team in getting things right first time, every time; and
  • not be afraid to litigate when needs must (and secretly want to).

The ability to apply the law quickly, robustly and commercially is absolutely key.

You'll also need

  • high intelligence and a fast, enquiring mind;
  • excellent communication and interpersonal skills;
  • to not be a dead-behind-the-eyes corporate drone;
  • to not be afraid of getting your hands dirty when it’s all hands to the pump;
  • the ability to work independently, as part of a team, whilst holding your breath and upside-down;
  • a forensic attention to detail (and an ardent love of pedantry);
  • to be a great cultural fit for our growing, dynamic, international team; and
  • to be a snappy dresser. Suits are anathema around here.

Why work for us?

Other than the standard benefits you expect to see from a business (think pension, cycle-2-work scheme, free eye care vouchers, childcare vouchers) we also offer…

  • Flexible working - We’re focussed on productivity, not the clock. We’ll work with you to make sure you’re happy with how and when you work.
  • Free food - A hungry worker is not a happy worker. We stock our kitchens with what you need to get you through the day.
  • Free fancy coffee - George Clooney endorsed, no less…
  • A relaxed working environment - There are no suits and ties here (unless you insist).
  • A challenge - The opportunity to make a difference to the future of the business. It is our people who put us in the 2017 Sunday Times Fast Track 100.
  • Personal Days - Seven completely flexible personal days on top of your annual leave, because we all need a duvet day from time to time.
  • A healthy staff discount on our world-class range - Just in case that makes a difference.
  • (Un)healthy irreverence - National pizza/doughnut/pie/lemonade/etc day? We got it covered.

If you feel that you meet the criteria for the In House Counsel role, then please apply now and send your CV to work@maverickdrinks.com!


PR & Communications Manager

The newly created PR & Communications Manager role is a unique role suited to an accomplished communications professional embedded within the spirits industry. We’ve constantly got news to shout about, whether it’s the launch of a new SKU, an on-trade activation or one of our #forwarddrinking campaigns.

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Salary band: £35,000 - £40,000 (depending on experience)

Reporting to: Head of Marketing

Location: London/Head Office

Our Mission Reporting to the Head of Marketing, we are delighted to offer an amazing opportunity to be part of the growing marketing team at Maverick Drinks, the leading distributor of craft spirits. This is a hugely exciting chance to be part of a drinks business which defies convention.

We need an exceptional PR and Communications talent to enhance brand awareness and own the communications across the business in this pivotal role. If you are a dynamic go-getter, enjoy a challenge and see yourself as a communications leader then read on...

Key Tasks & Responsibilities

  • Take ownership of the cross-channel PR and communications strategy for each portfolio brand
  • Ensure excellent media relationships with key drinks trade press, influencers and bloggers
  • Project manage PR campaigns ensuring stakeholder buy in and measurable results
  • Manage the production and distribution of press releases, flash product alerts and other press materials
  • Manage the Content Executive and have oversight over all of Maverick Drinks communications
  • Day to day liaison and management of our external consumer agency resource
  • Ensure regular meetings and effective communications with key stakeholders
  • Develop and enhance the existing digital press packs
  • Continuously develop new ideas and strategies to engage press and drive results
  • Engage key eCommerce partners to drive traffic to their sites
  • Design, arrange and host press events to seamlessly demonstrate the USPs of our brands
  • Develop a clear understanding of each brand’s audience and its relevant media landscape
  • Maximise editorial coverage of new SKU launches, activations and award wins
  • Develop close relationships with our portfolio brands’ PR and communications teams
  • Identify new PR opportunities that are relevant to the business and that amplify our voice to the right audiences
  • Create a close working relationship with internal spokespeople to create a clear external voice
  • Develop a thorough understanding of our brand portfolio - speak confidently and knowledgeably about our brands
  • Compile monthly coverage and activity reports for each brand
  • Continuously explore new channels and technology to communicate with the media
  • Utilise the Maverick social media channels to successfully amplify communications effectively
  • Experience of both the trade and consumer media landscape
  • Experience identifying and targeting social influencers

Essentials Requirements

  • Unrivalled contacts with the drinks trade media (specifically spirits)
  • Solid experience in a demanding PR and communications role where multi-tasking and prioritisation were key
  • Experience in driving large scale successful PR campaigns
  • Passion for PR, the drinks industry and the media
  • Excellent written and verbal presentation skills
  • Exceptional organisational skills with excellent attention to detail
  • Ability to work independently
  • Line management experience
  • Digitally savvy

About you

You love the spirits industry, have a great understanding of the English language and clear, bold communications. You are passionate about innovative craft spirit brands which defy convention and you want to tell the world about them. You love storytelling and communicating across various channels in order to drive meaningful coverage and exposure. Your relationships within the drinks industry are strong but you also find it easy to develop new relationships in order to meet your PR objectives. You are a grafter, understanding that often you’ll need to go over and above to achieve your objectives. You know how journalists, bloggers and influencers like to be contacted and perhaps more importantly, when. You love the media and embrace new technologies. You are ready to take the next step in your career and own the PR strategy of a rapidly growing business.

Why work for us?

Other than the standard benefits you expect to see from a business (think pension, cycle-2-work scheme, free eye care vouchers, childcare vouchers) we also offer…

  • Flexible working We’re focussed on productivity, not the clock. We’ll work with you to make sure you’re happy with how and when you work..
  • A relaxed working environment There are no suits and ties here (unless you insist).
  • A challenge The opportunity to make a difference to the future of the business. It is our people who put us in the 2017 Sunday Times Fast Track 100.
  • Personal Days Seven completely flexible personal days on top of your annual leave, because we all need a duvet day from time to time.
  • A healthy staff discount on our world-class range. Just in case that makes a difference.

If you think you have what it takes to be our next PR and Communications Manager apply now! Along with your CV please send a covering letter explaining why you are the right person for the job, please also include what your favourite drink is and why.

work@maverickdrinks.com!


Partner Manager – On-trade - North West

Are you passionate about craft spirits?  Are you an experienced Brand Ambassador/Barman looking to blast off to another level?  We may have just the opportunity for you... We are looking for an enthusiastic Partner Manager with flair and enthusiasm for all things spirits, to drive distribution and growth of the Maverick Drinks brand portfolio. Acting as a consultant and bringing partners on the craft spirits journey.

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Salary band: £25-35k (Depending on experience)

Reporting to: National Sales Manager

Focus cities: Manchester

About the Role

We are looking for an enthusiastic Partner Manager with passion and enthusiasm for all things spirits, to drive distribution and growth of the Maverick Drinks brand portfolio. The successful applicant will act as a consultant and bring our Partners (‘customers’) on the craft spirits journey.

The ideal candidate will have on-trade sales experience, an extensive knowledge of the focus geographical areas and the ability to create a delicious and thought provoking cocktail.

Everyone we work with on our awesome craft spirits portfolio is a partner of ours. We would never push a product upon our Partners and we are consultative in our approach. Pubs, bars and restaurants only stock our brands because they love them. Therefore, our sales teams are encouraged to partner with their customers, hence the name Partner Manager.

Main purpose of the role

  • Taking full ownership of your given territory, you will employ a consultative selling approach, you will drive distribution through both existing and new business on-trade outlets.
  • Establish strong visibility for our brands within outlets. You will achieve this through jointly branded initiatives on cocktail and spirit menus, and bespoke promotional activities.
  • Get the trade “Thinking Craft” - Use your expertise on the craft spirits category to share category insights in order to facilitate product ranging.
  • Manage the full customer picture, planning and executing A&P investment brilliantly.
  • Utilise the internal team to deliver liquid, brand and category training to embed our brands and drive value.
  • Liaise with the Wholesale Partner Manager to ensure regional product availability and accessibility.
  • Work collaboratively with industry peers from wholesalers to soft drinks suppliers to build a strong network.

About you

  • Experience of having worked behind a bar is essential to being successful in this role. In this industry, you’ve got to walk the talk.
  • Curation of cocktail lists and skills in trade marketing would be hugely valuable.
  • Solid sales or account management and new business development within the spirits industry, specifically in the on-trade.
  • Experience of launching NPD or challenger brands into the on-trade.
  • Reasonably extensive knowledge of the geographical area within which you will be working in the on-trade, with demonstrable knowledge of movers and shakers in focus areas.
  • Strong product knowledge spanning all categories of spirits, preferably along with an understanding of the craft spirits category.
  • Must have the ability to manage A&P spend and carry out controlled measurement and evaluation of executed activities.
  • Excellent numeracy and language skills.
  • Strong negotiation skills.
  • Good IT competency, an experience of Google Suite of apps along with ability to produce engaging presentations. However, a strong Microsoft Office history will be helpful in learning Google Suite.
  • Educated to ‘A’ level standard or equivalent.
  • Wine & Spirit Education Trust (WSET) Qualification at Higher Level would be desirable, as would degree level education.
  • This role is field-based and will require regional travel; a full UK driving licence is therefore required.

Why work for us?

Other than the standard benefits you expect to see from a business (think pension, cycle-2-work scheme, free eye care vouchers, childcare vouchers) we also offer…

  • Flexible working - We’re focussed on productivity, not the clock. We’ll work with you to make sure you’re happy with how and when you work..
  • A relaxed working environment - There are no suits and ties here (unless you insist).
  • A challenge - The opportunity to make a difference to the future of the business. It is our people who put us in the 2017 Sunday Times Fast Track 100.
  • Personal Days - Seven completely flexible personal days on top of your annual leave, because we all need a duvet day from time to time.
  • A healthy staff discount on our world-class range - Just in case that makes a difference.

Feel like this is the role for you? Well, within your cover letter, we want to see what your favourite drink is (it doesn’t have to be alcoholic) and why it should become our favourite drink! Send it along with your CV to work@maverickdrinks.com!

Please note that any cover letters that don’t fulfil the request above will be immediately rejected.


Partner Manager - On-trade - Scotland & North East

Are you passionate about craft spirits?  Are you an experienced Brand Ambassador/Bartender looking to blast off to another level?  We may have just the opportunity for you... We are looking for an enthusiastic Partner Manager with flair and enthusiasm for all things spirits, to drive distribution and growth of the Maverick Drinks brand portfolio. Acting as a consultant and bringing partners on the craft spirits journey.

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Salary band: £25-35k (Depending on experience)

Reporting to: National Sales Manager

Locations Edinburgh

Focus areas : Edinburgh, Glasgow and Newcastle

About the Role

We are looking for an enthusiastic Partner Manager with passion and enthusiasm for all things spirits, to drive distribution and growth of the Maverick Drinks brand portfolio. The successful applicant will act as a consultant and bring our Partners (‘customers’) on the craft spirits journey.

The ideal candidate will have on-trade sales experience, an extensive knowledge of the focus geographical areas and the ability to create a delicious and thought provoking cocktail.

Everyone we work with on our awesome craft spirits portfolio is a partner of ours. We would never push a product upon our Partners and we are consultative in our approach. Pubs, bars and restaurants only stock our brands because they love them. Therefore, our sales teams are encouraged to partner with their customers, hence the name Partner Manager.

Main purpose of the role

  • Taking full ownership of your given territory, you will employ a consultative selling approach, you will drive distribution through both existing and new business on-trade outlets.
  • Establish strong visibility for our brands within outlets. You will achieve this through jointly branded initiatives on cocktail and spirit menus, and bespoke promotional activities.
  • Get the trade “Thinking Craft” - Use your expertise on the craft spirits category to share category insights in order to facilitate product ranging.
  • Manage the full customer picture, planning and executing A&P investment brilliantly.
  • Utilise the internal team to deliver liquid, brand and category training to embed our brands and drive value.
  • Liaise with the Wholesale Partner Manager to ensure regional product availability and accessibility.
  • Work collaboratively with industry peers from wholesalers to soft drinks suppliers to build a strong network.

Experience, skills and qualifications

  • Experience of having worked behind a bar is essential to being successful in this role. In this industry, you’ve got to walk the talk.
  • Curation of cocktail lists and skills in trade marketing would be hugely valuable.
  • Solid sales or account management and new business development within the spirits industry, specifically in the on-trade.
  • Experience of launching NPD or challenger brands into the on-trade.
  • Reasonably extensive knowledge of the geographical area within which you will be working in the on-trade, with demonstrable knowledge of movers and shakers in focus areas.
  • Strong product knowledge spanning all categories of spirits, preferably along with an understanding of the craft spirits category.
  • Must have the ability to manage A&P spend and carry out controlled measurement and evaluation of executed activities.
  • Excellent numeracy and language skills.
  • Strong negotiation skills.
  • Good IT competency, an experience of Google Suite of apps along with ability to produce engaging presentations. However, a strong Microsoft Office history will be helpful in learning Google Suite.
  • Educated to ‘A’ level standard or equivalent.
  • Wine & Spirit Education Trust (WSET) Qualification at Higher Level would be desirable, as would degree level education.
  • This role is field-based and will require regional travel; a full UK driving licence is therefore required.

Why work for us?

Other than the standard benefits you expect to see from a business (think pension, cycle-2-work scheme, free eye care vouchers, childcare vouchers) we also offer…

  • Flexible working - We’re focussed on productivity, not the clock. We’ll work with you to make sure you’re happy with how and when you work..
  • A relaxed working environment - There are no suits and ties here (unless you insist).
  • A challenge - The opportunity to make a difference to the future of the business. It is our people who put us in the 2017 Sunday Times Fast Track 100.
  • Personal Days - Seven completely flexible personal days on top of your annual leave, because we all need a duvet day from time to time.
  • A healthy staff discount on our world-class range - Just in case that makes a difference.

Feel like this is the role for you? Well, within your cover letter, we want to see what is your favourite drink (it doesn’t have to be alcoholic) and why it should become our favourite drink! Send it along with your CV to work@maverickdrinks.com!

Please note that any cover letters that don’t fulfil the request above will be immediately rejected.


You will be responsible for driving the commercial agenda across the wholesale channel, whilst leading an awesome team of On-Trade Partner Managers, who work remotely across the UK, to deliver exceptional value for our business partners – you’ll know how to make our brands grow and stand out from the competition.  Knowing what makes a sales team tick, you’ll be able to identify opportunities through strong analysis of trade and business performance and coach your team to deliver against those objectives.

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Salary band: £50k- £60k (Depending on experience)

Reporting to: National Sales Manager

Location: Field Based

About us

Maverick Drinks is the leading distributor of craft spirits in the UK, representing a large number of exceptional craft and boutique spirits produced both in the UK, and abroad. Our mission is to drive change in the spirits industry by reducing our customers’ reliance on mainstream brands. We help our customers to deliver better experiences and higher margins by giving consumers access to a higher quality product.

We are growing hundreds of percent year-on-year, and that growth is still accelerating.

Essentials of the Job

  • Implementing the sales strategy in line with the Maverick Drinks strategic objectives and developing effective ways to deliver the growth plan for the business, you will lead by example internally and externally.
  • Reporting regularly on commercial performance, you will be ingrained in every aspect of the partners that your team manage, keeping one step ahead of risks and capitalising on every credible opportunity.
  • You will take complete ownership for the delivery of the on-trade performance, ensuring that the National Sales Manager is aligned to key decisions that affect business direction.
  • Utilising our new CRM system, you will champion it as an enabler for success, drawing value from it and driving efficiencies across the business.
  • You will adopt the Maverick culture and champion the ethos throughout your team and with our partners.
  • You will input into all aspects of customer marketing plan based on insights and trends you have established within your team.
  • You will build effective trade relationships with key decision makers ensuring you successfully manage & develop our distribution, visibility and brand awareness in existing partners while continuing to focus on the expansion of new partners.
  • You will responsible for driving the growth and development of our brand portfolio in the focussed geographical areas.
  • Through effective integration with the Maverick Drinks Wholesaler Partner Managers you will support the development and growth of our route to market partners through brand building and sales driving initiatives.

About You

  • You will be highly capable at managing the full commercial picture, with strong numeracy skills, you will have working knowledge of marketing investment effectiveness and the importance of return on investment; you will also have experience of coaching teams and individuals in these areas.
  • Experience of working in a coaching or capability capacity is imperative to being successful in this role.
  • Experience of developing and implementing business processes and sales strategy would be highly desirable.
  • You’ll have some experience of delivering exceptional NPD launches within the spirits category.
  • You’ll be confident in talking about category, trends and brands; ideally you’ll have a strong working knowledge of the spirits category in the UK. You’ll also have a good understanding of customer marketing.
  • You’ll have a passion for achievement; integrity and drive with a strong desire to make things happen.
  • You will possess a strong sense of purpose alongside the ability to think outside the box and challenge the status quo within channel.
  • You’ll be presentable, articulate and polite, and you’ll have excellent attention to detail.
  • You will have good IT competency, including Google Suite of apps along with ability to produce engaging presentations.
  • Wine & Spirit Education Trust (WSET) Qualification - Higher Level - would be desirable.
  • The role is field-based and will require nationwide travel, so you’ll need a full UK driving licence.
  • Drive the right behaviours of your team to establish clear ownership for their KPI delivery, entrepreneurial thinking and account management; you will also keep the team agile in its practices.
  • Develop, coach and mentor team members to be the best they can be, building their confidence, guiding them in their learning and facilitating their career progression; implement capability accelerating initiatives to drive personal and business growth.
  • Carry out the full performance review process with each team member, ensuring SMART objectives are set and regularly monitoring progress.

Why work for us?

We want to make sure that you love working for us as much as we love having you be part of our team. Below are just some of the reasons why you should join us….

  • workplace pension
  • cycle2work scheme
  • a relaxed working environment
  • flexible working
  • working with the most intuitive, fun, and hardworking people you'll ever likely to meet and speak to

Oh, and you get to buy booze at cost price. Just in case that makes a difference.

If you feel that you meet the criteria for the Partner Development Manager - On-Trade then please apply now by sending your CV to work@maverickdrinks.com!

Field Sales Manager


You will be responsible for driving distribution and growth of the Maverick Drinks brand portfolio across a wholesaler account base; act as a consultant to the trade, bringing customers on the craft spirits journey. You will leverage senior relationships to deliver the craft spirits category proposition, and execute trade and promotional marketing campaigns brilliantly.

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Salary band: £35k - £45k (depending on experience)

Reporting to: Senior Wholesale Partner Manager

Location: Field Based

About us

Maverick Drinks is the leading distributor of craft spirits in the UK, representing a large number of exceptional craft and boutique spirits produced both in the UK, and abroad. Our mission is to drive change in the spirits industry by reducing our customers’ reliance on mainstream brands. We help our customers to deliver better experiences and higher margins by giving consumers access to a higher quality product.

We are growing hundreds of percent year-on-year, and that growth is still accelerating.

Essentials of the Job

  • Aid further development and execution of the wholesale strategy for the existing customer base in line with the Maverick Drinks strategic objectives and develop joint business plans in order to deliver against the budgeted growth targets for your channel.
  • Manage the full commercial picture from accurate forecasting to A&P investment, and ensure that all marketing activity drives a positive return on investment.
  • Use your expertise in the craft spirits category and consumer to share category trends and insights to facilitate decision making and product ranging, leading to a greater presence for our brands.
  • Drive distribution, visibility and rate of sale of the Maverick Drinks portfolio range.
  • Utilise the wider internal team, including our world class brand ambassadors, to deliver liquid, brand and category training to embed our brands and drive value for our partners.
  • Work closely with the all the On-Trade Partner Managers, to ensure product availability and accessibility for our portfolio, creating a fluid route to market.
  • Attend channel trade shows and industry-specific events to broaden your network and influence across the potential customer base to create ongoing opportunities for the business.
  • Drive integration opportunities between our On-Trade Partner Managers and your existing Wholesaler’s teams.

About You

  • You will be highly capable at managing the full commercial picture, with strong numeracy skills, you will have working knowledge of marketing investment effectiveness and the importance of return on investment.
  • You will have the knowledge and experience of managing, planning and marketing with large on-trade focused wholesale customers, preferably including experience of developing JBPs with customers.
  • You’ll have experience of delivering exceptional NPD launches within the spirits category.
  • You’ll have a strong, demonstrable skill set in developing new business - this is integral to the role as the customer base expands.
  • Strong negotiation skills.
  • You’ll be confident in talking about category, trends and brands; ideally you’ll have a strong working knowledge of the spirits category in the UK. You’ll also have a good understanding of customer marketing.
  • You’ll have a passion for achievement; integrity and drive with a strong desire to make things happen.
  • You will possess a strong sense of purpose alongside the ability to think outside the box and challenge the status quo within channel.
  • Ability to deliver mutual value at every level of the customer hierarchy, specifically with senior stakeholders.
  • Strong commercial acumen and numeracy skills with the ability to identify value growth in all areas of the customer.
  • P&L management skills, ideally along with skills in financial analysis and category development.
  • You’ll be presentable, articulate and polite, and you’ll have excellent attention to detail.
  • You will have good IT competency, including Google Suite of apps along with ability to produce engaging presentations.
  • Wine & Spirit Education Trust (WSET) Qualification - Higher Level - would be desirable.
  • The role is field-based and will require nationwide travel, so you’ll need a full UK driving licence.

Why work for us?

We want to make sure that you love working for us as much as we love having you be part of our team. Below are just some of the reasons why you should join us….

  • workplace pension
  • cycle2work scheme
  • a relaxed working environment
  • flexible working
  • working with the most intuitive, fun, and hardworking people you'll ever likely to meet and speak to

Oh, and you get to buy booze at cost price. Just in case that makes a difference.

If you feel that you meet the criteria for the Wholesale Partner Manager then please apply now!

Partner Manager - Wholesale